Social Commerce: The Next Generation of Online Shopping

Social Commerce: The Next Generation of Online Shopping VIEW THE ARTICLE SOCIAL MEDIA HAS BECOME A STAPLE OF ONLINE MARKETING IN RECENT YEARS, WITH GLOSSY INSTAGRAM GRIDS AND SNAPPY FACEBOOK STATUSES CREATING AN INSTANT LINK BETWEEN BRANDS AND SOCIAL MEDIA USERS. AND...
Gamification in 2021: Playing to Win

Gamification in 2021:
Playing to Win

Gamification in 2021: Playing to Win VIEW THE ARTICLE THE GAMIFICATION MARKET IS GROWING RAPIDLY, WITH FORTUNE MAGAZINE REPORTING AN ESTIMATED VALUE OF $6.3 BILLION IN 2019 AND A PROJECTED VALUE OF $37 BILLION IN 2027. SO, WHAT EXACTLY IS GAMIFICATION? GAMIFICATION IS...
NFT: The next big thing in digital marketing?

NFT: The next big thing in digital marketing?

NFT: The next big thing in digital marketing? VIEW THE ARTICLE FROM CHRISTIE’S $69 MILLION SALE OF A DIGITAL WORK OF ART TO JACK DORSEY’S $2.9 MILLION TWEET, OVER THE PAST FEW WEEKS A THREE-LETTER WORD HAS TAKEN THE WORLD BY STORM: NFT. THOUGH STILL A NASCENT...
Discover the Power of Social Listening in the New Normal

Discover the Power of Social Listening in the New Normal

Discover the Power of Social Listening in theNew Normal VIEW THE ARTICLE What is Social Listening? While the term is often used interchangeably with Social Monitoring, there are key differences between the two concepts. Social Monitoring is the practice of tracking...
6 Essential E-commerce Trends for the New Normal and Beyond

6 Essential E-commerce Trends for the New Normal and Beyond

6 Essential E-commerce Trends for the New Normal and Beyond VIEW THE ARTICLE Despite all the twists and turns of our new normal, one thing is certain: e-commerce is here to stay. With the sudden pivot to a stay-at-home lifestyle, the boom in online sales was all but...

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