UGC in 2020: the key to your marketing success

UGC in 2020: the key to your marketing success

UGC in 2020: the key to your marketing success VIEW THE ARTICLE Did you know that ads based on User-Generated Content have 4 times higher click-through rates on average and half the cost-per-click rates than average ads? However, only 16% of brands have a...
Datawords embraces AI via the acquisition of Whatsquare!

Datawords embraces AI via the acquisition of Whatsquare!

Datawords embraces AI via the acquisition of Whatsquare! VIEW THE ARTICLE Datawords, the global leader in Multicultural Technologies, is excited to announce the acquisition of Whatsquare, the leading chatbot provider in Asia based in Hong Kong. Whatsquare was...
Understanding Gen Z in a Multicultural World

Understanding Gen Z in a Multicultural World

Understanding Gen Z in a Multicultural World VIEW THE ARTICLE Gen Z is the term used to describe the demographic born between 1995 and 2010, and represents a population which brands have focused on tremendously in recent times. In the US, Gen Zers already outnumber...

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